Tourism destination governance - a case study of Francie, Rennes
| Autoři | |
|---|---|
| Rok publikování | 2015 |
| Druh | Článek ve sborníku |
| Konference | 6. mezinárodní kolokvium o cestovním ruchu. Sborník příspěvků. Pavlov, 10. - 11. září 2015 [CD-ROM] |
| Fakulta / Pracoviště MU | |
| Citace | |
| Obor | Řízení, správa a administrativa |
| Klíčová slova | tourism destination governance; cooperation; networks |
| Popis | The concept of tourism destination governance proceeds from the concept of corporate governance and it is based on managing a destination by network. This means that tourism stakeholders are involved in the process of managing (decision-making process and controlling). The key aspect of the concept is network, precisely cooperation – interaction between private and public sector, and necessary coordination. The paper verifies the knowledge of the concept of tourism destination governance (e.g. Beritelli, Bieger & Laesser, 2007) on the case study of Rennes destination management organization, and moreover presents suggestions dealing with the conditions in the Czech Republic. |
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