Ing. Dušan Mladenović, Ph.D.
Assistant professor, Department of Business Management
Total number of publications: 36
2022
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Blockchain Implications for Marketing; A Review and an Empirical Analysis
Journal of Information Technology Management, year: 2022, volume: 14, edition: 1, DOI
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Decoding the Trends and the Emerging Research Directions of Digital Tourism in the Last Three Decades: A Bibliometric Analysis
SAGE OPEN, year: 2022, volume: 12, edition: 4, DOI
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Examining country development indicators and e-waste under the moderating effect of country development levels and e-waste policy
International Journal of Quality & Reliability Management, year: 2022, volume: 39, edition: 7, DOI
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Using COVID-19 vaccination as a resilience strategy for the tourism sector – evidence from Serbia
Current Issues in Tourism, year: 2022, volume: 25, edition: 7, DOI
2021
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Social and Demographic Predictors of Consumers’ Word of Mouth Engagement in Czechia
Journal of International Consumer Marketing, year: 2021, volume: 33, edition: 4, DOI
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Social Marketing Challenges in Western Balkans: Evidence From Kosovo
Medicine, Law & Society, year: 2021, volume: 14, edition: 1, DOI
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Social Media in Use: A Uses and Gratifications Approach
Management : Journal of Contemporary Management Issues, year: 2021, volume: 26, edition: 1, DOI
2020
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Knowledge Sharing on Social media: State of the Art in 2018
Journal of Business Economics and Management, year: 2020, volume: 21, edition: 1, DOI
2019
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Comparing Effectiveness of Display Ads and Influencer Marketing on Pinterest
Proceedings of the International Scientific Conference of Business Economics Management and Marketing 2019, year: 2019
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Motives for writing online reviews in post-vacation phase
International Journal of Culture, Tourism and Hospitality Research, year: 2019, volume: 13, edition: 2, DOI