Pragmatická politika cestovního ruchu na příkladu Švýcarska
Title in English | The Pragmatic Tourism Policy in Switzerland |
---|---|
Authors | |
Year of publication | 2006 |
Type | Article in Proceedings |
Conference | IX. Mezinárodní kolokvium o regionálních vědách |
MU Faculty or unit | |
Citation | METELKOVÁ, Petra. Pragmatická politika cestovního ruchu na příkladu Švýcarska (The Pragmatic Tourism Policy in Switzerland). In IX. Mezinárodní kolokvium o regionálních vědách. Brno: ESF MU, 2006, p. 221-228. ISBN 80-210-4155-2. |
Field | Management and administrative |
Keywords | Tourism policy; goals of policy; instruments of policy; tourism policy authorities; tourism support |
Description | National and Local Governments try to support tourism industry through tourism policy and so increase its efficiency and competitiveness. The contribution covers a case study of pragmatic tourism policy applied in Switzerland. Generally, the paper analyzes all available attributes of tourism policy and moreover shows its development where is possible. |
Related projects: |