Traveling with family! A mediated-moderation model on the intention to use accommodation sharing

Authors

PARVEZ M Omar ELUWOLE Kayode Kolawole LEONARDO Aureliano-Silva COBANOGLU Cihan

Year of publication 2024
Type Article in Periodical
Magazine / Source Consumer Behavior in Tourism and Hospitality
MU Faculty or unit

Faculty of Economics and Administration

Citation
Web https://www.emerald.com/insight/content/doi/10.1108/CBTH-09-2023-0162/full/html
Doi http://dx.doi.org/10.1108/CBTH-09-2023-0162
Keywords peer-to-peer economy, accommodation sharing, Behavior Change, Satisfaction, Family status
Attached files
Description Purpose This study aims to examine the direct impact of perceived service quality (PSQ) on satisfaction and the intention to use accommodation sharing (IAS). Additionally, it investigates the mediating role of satisfaction between PSQ and IAS. To extend the findings, the study also analyzes the moderating roles of behavioral change and family status in the relationship between satisfaction and IAS within a collective group. Design/methodology/approach This study includes 413 accommodation sharing (AS) users in the USA using data collected through MTurk. The authors analyzed the data using the ordinary least squared regressions path analytical framework and bootstrapping methods in PROCESS Macro to estimate the hypothesized mediated moderation models. Findings The findings underscore the significant impact of PSQ on satisfaction and IAS. Moreover, they reveal the crucial role of satisfaction as a mediator in this relationship and the moderating influence of family status and behavior change on the observed ind

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