Flying high on low cost: Success in the low-cost airline industry
| Authors | |
|---|---|
| Year of publication | 2023 |
| Type | Article in Periodical |
| Magazine / Source | PLOS ONE |
| MU Faculty or unit | |
| Citation | |
| web | https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0294638 |
| Doi | http://dx.doi.org/10.1371/journal.pone.0294638 |
| Keywords | low-cost airlines; business model; success |
| Attached files | |
| Description | Article Authors Metrics Comments Media Coverage Peer Review Abstract Introduction Theoretical overview Methodology Results Discussion and conclusion Supporting information References Reader Comments Figures Abstract Low-cost airlines have embraced diverse business models, yielding varying degrees of success. In our study, we apply a configurational approach that allows us to evaluate business models not as isolated components but as intricate business configurations. Through this lens, we identify two distinct models that successful low-cost airlines adopt: the pure low-cost model and the hybrid model. Each model has its own specific, often contradictory, attributes. Most significantly, our findings indicate that low-cost airlines must choose between offering a broad spectrum of additional services or focusing on high productivity and on-time performance. Our analyses reveal that low-cost airlines cannot sidestep this trade-off, as a simultaneous offering of both models does not lead to success. |
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