Vývojové tendence integrace finančních sektorů v souvislosti s členstvím ČR v EU
| Title in English | Integration trends of financial sectors in connection with membership of the CR in the EU |
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| Authors | |
| Year of publication | 2004 |
| Type | Article in Proceedings |
| Conference | Firma a konkurenční prostředí 2004 - Sekce 8. Integrace finančního systému a veřejného sektoru ČR v souvislosti s jejím členstvím v EU |
| MU Faculty or unit | |
| Citation | |
| Keywords | bankassurance, cross-selling, insurance market |
| Description | Czech insurance market is functioning in conditions of implementation of EU Directives. European insurance market represents one-third of the world insurance market. The trend of integration of banking and insurance sector penetrated in last years also on the Czech insurance market, especially by selling life insurance, and bankassurance is developing rapidly. |