Odhad poptávky po mobilním odbavení - spotřebitelské šetření

Title in English Estimation of demand for mobile check-in - Consumer survey
Authors

REDERER Václav KVIZDA Martin

Year of publication 2016
MU Faculty or unit

Faculty of Economics and Administration

Description The comprehensive research report was prepared as an outcome of contracted research, which was carried out between the Faculty of Economics and Administration, Masaryk University, and the company ABIRAIL CZ s.r.o. The object and purpose of the research was to carry out consumer survey through a questionnaire to verify the elasticity of transport demand. During the processing of this summary research report methodology of data collection was formulated and structure of questionnaire was designed. Consequently the data obtained from questionnaire were analyzed and results were interpreted. The comprehensive research report was done using qualitative methods, quantitative methods and other statistical and forecasting methods.

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