Lecture: Google Advertising – Behind the Curtain

Within the course Digital Marketing and Social Media Analysis we cordially invite you to the guest lecture provided by Ing. Anida Krajina Ph.D. – digital marketing specialist at Optiweb (Ljubljana, Slovenia).

Thematically, our guest will cover an array of topics around search engine marketing (SEM) and search advertising, with the ultimate focus on Google advertising platforms, prospects and future.

The lecture will be held fully in English and you can join by provided MS Teams link.


Organized by
Department of Business Management (Faculty of Economics and Administration)
Responsibility
Ing. Dušan Mladenovič, Ph.D.

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