Metody pro tvorbu strategických a programových dokumentů cestovního ruchu
| Title in English | Methods for drafting strategic and programme tourism documents |
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| Authors | |
| Year of publication | 2007 |
| Type | Monograph |
| MU Faculty or unit | |
| Citation | |
| Description | At the beginning the publication deals with the importance of strategic and programme tourism documents. Following parts are focused on evaluation of current foreign and domestic strategic and programme tourism documents at national and regional level. The fundamental part of the book covers methods and approaches towards the creation/updating of strategic and programme tourism documets in the Czech Republic with accent to regional level. There is a proposal of content structure of such document and a set of indicators that are necessary for the draft of the document and also for the monitoring of already-realized activities. |
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