Spolupráce jako klíčový faktor destinačního managementu
Title in English | Cooperation as a key factor of destination management |
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Authors | |
Year of publication | 2007 |
Type | Article in Proceedings |
Conference | Sborník příspěvků z X. mezinárodního kolokvia o regionálních vědách |
MU Faculty or unit | |
Citation | |
Field | Management and administrative |
Keywords | destination management; cooperation; tourism organization; research |
Description | The paper presents the results of a specific research that was focused on the tourism organization in the South Moravian region. The aim of the investigation was cooperation in tourism between municipalities and other stakeholders. The findings revealed the common cooperative activities in the South Moravian region, generally in the Czech Republic, that were compared with periods of cooperation in foreign tourism developed regions. |