Možnosti a limity masové kastomizace
| Title in English | Feasibilities and limits of the mass customization |
|---|---|
| Authors | |
| Year of publication | 2004 |
| Type | Article in Periodical |
| Magazine / Source | Logistika |
| MU Faculty or unit | |
| Citation | |
| Field | Management and administrative |
| Keywords | mass customization costs customer relations production system |
| Description | Article attends to some aspects of the concept mass customisation from the view of limits influencing its wider apklication in the corporate practice. |