Marketingová analýza lidských zdrojů
Title in English | Marketing analysis of human resources |
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Authors | |
Year of publication | 2002 |
Type | Article in Proceedings |
Conference | Systémové řízení |
MU Faculty or unit | |
Citation | |
Field | Management theory and systems |
Keywords | personal marketing; human resources; enterprises; analysis; |
Description | The transfomation of the czech national economy brought changes in human resources of enterprices. The researches showed that changes can be described trough the indicators of personal marketing. |
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