The Integration of the Czech Financial Sectors According to the European Union Directions
| Authors | |
|---|---|
| Year of publication | 2004 |
| Type | Article in Proceedings |
| Conference | European Integration: Local And Global Consequences |
| MU Faculty or unit | |
| Citation | |
| Keywords | bank, bank/insurance, cross-selling, customer, customer relationship management, insurance company, insurance market, life insurance branch, non life insurance branch, single license |
| Description | After the entrance of the Czech Republic to the European Union, Czech insurance market is evolving on the rhythm of the implementation of European directives. The European insurance market represents one-third of the world insurance market, what is a great global measure. There is a trend from the 90's of integration banking and insurance sectors into one single financial sector. This trend is especially sharp concerning the selling life insurance subsector; bank/insurance is developing rapidly. |